This website uses cookies
Read our Privacy policy and Terms of use for more information.
A weekly newsletter from an awarded-certified messenger, artist, self-made marketing technology officer, and semi-retired journalist with a love for Chicago Style; and who knows it feels good putting money in your mailbox.
Read stories and strategies from a certified messenger who matters.
Join over 1,262 newsletter subscribers for one weekly email.
Read handpicked articles summaries.
Save time on finding content inspiration.
Learn something new from industry experts.
Shortlist job opportunities.
Wishlist book references.
Playlist music recommendations.
Today’s Drop
Handpicked Articles
Hackers got into the Kyiv Independent's content management system and one of the services it uses to send newsletters, then sent four fake emails in Russian and English starting at 1 a.m. Kyiv time on Nov. 4, one of them claiming a nuclear warhead had been launched at Kyiv. Editor-in-chief Olga Rudenko says the content points to a Russian operation, and the outlet says members' payment details were never at risk. For any sender, it shows how a single compromised sending account turns a trusted list into someone else's megaphone.
Also in the mailbox
The postal short story series about Lucky Lawrence’s misadventures as a USPS postal inspector.
Email Content Inspiration
WPBeginner Growth Fund, the Syed Balkhi fund backed by Awesome Motive, announced on Nov. 5 that it has acquired Drip, an email and SMS automation platform used by more than 6,000 brands, along with the popup and form tool Sleeknote. Drip CEO Mogens Møller says accounts, pricing and support stay the same and Drip runs as an independent unit, with a roadmap toward more AI features and tighter WPForms and MemberPress connections. For lifecycle teams on Drip, the buyer has run its own email on Drip for years, so watch for new WordPress integrations rather than a migration.
EMAIL Industry News
NTT Docomo said on Nov. 5 that unauthorized access to Docomo Online Shop and My docomo, spotted on Nov. 4, leaked up to about 300,000 customer records, including names, addresses, birth dates, mobile numbers and contact phone numbers. Both sites stay in emergency maintenance with no new leak confirmed after the cutover, and the company says cause and exact scope are still under review. Docomo itself warns the data may feed spoofed emails, SMS and calls, so every real Docomo message to those customers now has to look different from the phishing that will copy it.
EMAIL EXPERT PANELS
Spam Resource's Al Iverson reported on Nov. 7 that Microsoft's consumer Outlook.com and Hotmail servers are rejecting some mail from domains with no DMARC record, returning 550 5.7.1 "Message lacks SPF/DKIM/DMARC Auth Records" even when SPF and DKIM pass. His own tests that afternoon saw mail to outlook.com bounce while mail to a Microsoft 365 business domain went through, and Microsoft has not announced a change. His advice to every sender, bulk or not, is to publish at least a p=none DMARC record now.
Job Opportunities
Lifecycle Journey Manager, Cross-Sell & Expansion
Software · Iterable · $140k–$160k
Senior Manager, Lifecycle & Email Marketing
Media & Internet · Braze · $112.5k–$150k
Lifecycle Marketing Specialist, Portfolio Growth
Software · Iterable · $85k–$130k
Software · Marketo · $112.6k–$135.2k
Consumer Services · $300k–$375k
We’re not affiliated with these employers. Each link goes to the company’s own careers page.
Wishlist Books
Michaeli, a former Defender reporter, traces the Chicago Defender from Robert S. Abbott’s 1905 founding through the Obama era, its Great Migration push and its political clout.
Cap Wigington: An Architectural Legacy — Taylor & Larson
First Black municipal architect in the U.S. Civic buildings, ice palaces, stone, city contracts.
Distributed Blackness: AA Cybercultures — Brock Jr.
BlackPlanet, blogs, IM, Black Twitter. Treats Black use of networked messages as culture, not a niche. Open access.
Audiomack Playlist
Late-night drives, romantic dawns, workouts, reflection, or en route to the bag.
Didn't Cha Know — Erykah Badu
Oops — Momo Boyd and Infinity Song
Bet On Me — Imani Imani
MoneyCall$ — Joy Postell
No Such Thing — Kehlani (ft. Clipse)
What our readers say about the newsletter?
“Love the article on messaging professionals. The parallels to musicians like 2Pac was ingenious.”
“These articles are on point. The SaaS architecture concepts, the project docs, and the anecdotes.”
“I loved the article about messaging orchestration, it’s not said enough how important of a skill it is to set the stage before go-live.”